Personify provides a powerful set of controls that allow organizations to create a world class shopping experience for their constituents with features that customers have grown to expect from more sophisticated online stores.
These include features such as:
· Product
Listing
This control shows the product listing, including search and paging. You
can view all products on one page, or move forward through each page to
continue to view items. When you select filters from the navigation bar,
the matching product choices will display within the product listing.
Each product will have a product title, price, and star rating (if it
has been reviewed). Specific product lists can be configured, allowing
the organization to present different types of product lists, such as
organized by product type (e.g., books versus audio recordings) or by
topical areas.
· Product
Preview
As part of the product listing, web users can click the magnifying glass
icon to display a quick product preview, which provides additional information
about the product without having to click on the product to open the product
detail page.
· Advanced
Navigation
The system supports the ability to display products based on a number of
categorical organizations, such as topic or product type. This is then
presented to users in a faceted search interface, allowing them to see
how many products specifically meet those criteria, as well as the ability
to browse directly to that selection.
· Optimized
Product Detail Pages
Every product type within Personify has a corresponding product detail
page that has been optimized to that type of product, providing a more
user-friendly experience. Each organization can determine what
information appear on these product detail pages, to include other promotional
controls. Customers can see a number of different product images.
· Google
Preview
For DCD and INV products in which an ISBN number has been defined in the
back office, the Google Preview button will display on the product detail
page. When the web user clicks this button, the system will pass this
ISBN number to Google's book preview utility to display additional details
about the electronic book.
· Quantity-Based Discounts
If an inventoried product discount has been defined based on quantity,
the quantity discount breakdown will display on the product detail page.
· Umbrella
Products
Personify supports the ability to roll up a number of similar products
into one “umbrella” product. For example, some organizations maintain
separate inventory for shirts of different sizes or colors, but the shopper
prefers to see one entry for shirt, and then select the appropriate size
and color. Personify allows the user to preview their selections and also
will prevent them from selecting a combination that is not available.
· Product
Reviews
Personify support user-created content in the form of product star ratings
and reviews. Authenticated users can easily rate or review products, and
the system supports the ability to flag this content for abuse, and the
facility for staff to review and modify these entries.
· Advanced
Promotional Controls
Personify e-Business supports a wide range of promotional controls that
can appear in your store, or elsewhere on your site, as appropriate. These
include:
o Customers who Bought This Bought That
o Products by a Particular Category
o Products based on your Historical Purchases
o Products based on the Users Relationship Type
o Products based on Taxonomy of the Page
· Categorical
Iconography
Personify supports the ability to define unique icons for certain categories
of products to display in your online store for web users to quickly identify
different types of products.
· Product
Availability Alerts
Based on the product setup, various product alerts will display to the
web user for products that qualify, such as "Members Only" or
"Meeting Full".
· CE
Credit Ribbon
If CE credits have been defined for a product, the CE credit ribbon will
display on top of the product image in your online store.
· Online
Access Products
Personify supports the ability to sell online access membership products
to your members. For example, if your organization provides access to
a publisher's website, you can provide access to this information to your
customers who purchase the online access membership.
· Free
Shipping
As of 7.5.2, Personify supports the ability to offer free shipping on back
office and web/mobile orders for domestic and international customers.