As of 7.5.2, this report is intended to generate sales information to evaluate what order threshold amount is the most successful in resulting in higher sales. The goal of free shipping is to raise the average sales amount of orders, so setting the minimum order amount level too low won’t achieve that objective, but setting the minimum order amount too high may discourage potential buyers. Organizations need to test different order-level thresholds that trigger free shipping to identify the most effective order level for their customer base.
The report looks at the results of free shipping over a period of time for different minimum order threshold levels, calculating total number of orders that earned free shipping and the average amount of those orders.