Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
As of 7.6.1, when you access the Search Engine Optimization settings on the Product Maintenance screen for a product, you will have the ability to define a value to populate the metadata Description Content. For more information, please see User Defined On-Page Factors.
This field is not required.
If you define a value for the metadata Description Content of the product, when the page with the Product Detail or Meeting Detail .NET web control is loaded in a browser, the defined value is included in the Head of the page HTML.
If you do not define a value for the metadata Description Content, when the page with the Product Detail or Meeting Detail .NET web control is loaded in a browser, then the derived value defined as the Description Metadata Format parameter in the control settings for the Product Detail or Meeting Detail control will be included in the Head of the page HTML.
For more information about defining the Description Metadata Format parameter, please see Derived On-Page Factors.
If you do not define a value for the metadata Description Content and a derived value is not defined within the Description Metadata Format parameter for the Product Detail or Meeting Detail control, when the page with the Product Detail or Meeting Detail .NET web control is loaded in a browser, the brief web description of the product will be defaulted as the Title in the Head of the page HTML.